When it comes to promoting your brand, maximising the value of your budget is crucial. This is especially true for smaller businesses that need to extract the most impact from their marketing funds. That’s where vehicle wraps come into the picture, offering a budget-friendly way to reach a large and diverse audience. Here, we’ll explore just how affordable vehicle wraps can be and how they provide an exceptional return on investment.
The cost of vehicle wraps
One common misconception about vehicle wraps is that they’re exorbitantly expensive. In reality, the cost of a vehicle wrap depends on a range of factors, including the size of your vehicle, the complexity of the design, and the type of wrap you choose.
Partial wraps
A partial wrap on a small vehicle can start at around £500 and can go up to approximately £1,000. This cost covers a significant portion of the vehicle’s surface and can effectively display your brand.
Full van wraps
For those looking to make a bold statement, a full van wrap can be an excellent choice. Prices for small van wraps begin around £1,800 and can reach up to about £3,500. The cost variation depends largely on the size and design intricacies of the van.
It’s important to note that these figures can vary based upon on your specific needs and design preferences.
Affordability over time
Now, let’s put these costs into perspective. Say you choose to partially wrap your van for around £750. If you keep your vehicle for three years, the daily cost of your wrap will be just 68p. That’s less than the price of a chocolate bar and only 25% of the cost of a cup of coffee! Considering the visibility and brand exposure that a wrapped vehicle can offer, this is an incredibly cost-effective marketing strategy.
The key takeaway here is that while the initial investment in a vehicle wrap may seem significant, the long-term benefits far outweigh the cost. Your wrapped vehicle serves as a mobile billboard, reaching potential customers every day, making it one of the most economical forms of advertising available.
Why choose vehicle wraps?
Vehicle wraps provide a budget-friendly advertising solution with multiple benefits. The wraps offer high visibility, ensuring that your brand and message reach a wide audience as your vehicle moves through different areas. They also provide customisation options, allowing for a unique and professional appearance aligned with your brand. Moreover, vehicle wraps serve a protective function by shielding the vehicle’s paint from UV rays, scratches and environmental damage, thereby maintaining its resale value. Another notable advantage is the flexibility of wraps, as they can be removed easily without causing harm to the vehicle’s paint, facilitating temporary or seasonal advertising campaigns.
Minimal daily expense
Don’t let the initial cost of a vehicle wrap deter you. When you break it down, the daily expense is minimal compared to the substantial exposure and brand recognition your business can gain. Why not consider investing in a vehicle wrap as your next marketing strategy and see your brand cruising to success? Please contact our friendly team at Vehicle Sign Writing to find out more.